Project Detail

Servis Print Assets

Following the relaunch of the Servis website, Insite Web worked on adapting the existing brand creative for use in print adverts to raise the profile of the brand and promote products.

Project Detail

Servis Print Assets

Following the relaunch of the Servis website, Insite Web worked on adapting the existing brand creative for use in print adverts to raise the profile of the brand and promote products.

The Project Brief

With the expansion of the Servis brand to more retailers and the launch of the new website, there was a requirement to use the existing brand creative more widely, including for print channels.

With no in-house graphic designer, Servis turned to us to help with print adverts in order to promote their new ranges of products.

Client



Is a UK based home appliance brand that has been around for over 80 years. They re-launched under the Vestel umbrella in 2013.

The Solution

We took what had primarily been designed by another agency as a creative to raise brand awareness, and reviewed how this could be used to promote products via print adverts.

Insite Web worked in partnership with a retailer who was committed to promoting the new range of products in association with the Servis team.

We took the brand creative, and combined this with key product information and images to create a brand-led series of adverts. These both advertised specific products and alerted consumers to Servis’s has return to the UK. Adverts were restricted to those products that related to this particular brand creative.

The Results

Both Servis and the retailer they were working with were pleased with the style and layout of the adverts we produced at the first draft, and requested minimal changes.

While this was initially envisioned as one advert, the clients were so satisfied that they were developed into a series showcasing washing machines, retro refrigeration and washer dryers.

What Our Client Said

“Insite Web’s consultancy services offered a cost-effective way to review and consolidate our digital offering. They were totally transparent and made it clear when they thought an option or proposal was not worthwhile. They really do base everything on ROI analysis.”

John Welbourn – Managing Director Vestel UK Ltd

Creative

Creative design work across a variety of media and channels. Working within brand guidelines to produce commercially successful marketing collateral that supports companies’ business goals. We guarantee that working with us will give you a great return on your investment.