Most SME companies’ websites are rubbish, including many newly built professional web designs

Insite Web announces the launch of their new website that makes creating a successful online presence a reality for all. Paul Carmen MD at Insite Web Ltd says “most companies’ websites don’t do what they need them to, they focus on what they think the site should look like, not its primary purpose of getting leads and customers”.

Research by Hubspot highlights many of the mistakes that new websites are making. Essentially when clients say they want a new website or digital solution, that’s not what they mean! What they really mean is that they want more customers, better marketing, more email sign ups, conversions and sales, that is what Insite Web provide.

Many business owners end up very frustrated. They often pay for a website which is handed over to them but it doesn’t rank in Google, isn’t well optimised for mobile devices and doesn’t capture leads or create sales. A triple whammy of not doing the key things business owners need!

Recent analysis by Moz shows that it takes 5-10 weeks for SEO ranking work to have an impact on search engine ranking; more if your site is already well established. Therefore, it’s vital to start any website project with search engine ranking, marketing and sales targets as your primary goals.

Insite Web’s newly relaunched site ensures businesses build the best possible online presence. The company offers a range of free tools and support services to allow customers to review all issues with their current site, or plan a new website project from scratch. They also ensure that all websites they create are easy to update and amend by using a simple content management system. This means every website can be easily tweaked to ensure it exceeds performance expectations, allowing businesses to cost effectively take control of their online destiny.